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How to Create OTT Platform

Server-Side Vs Client-Side Ad Insertion: What’s The Difference?

Server-Side Vs Client-Side Ad Insertion: What’s The Difference? In the world of content aggregation, ad personalization has emerged as the go-to strategy for maximising revenue and driving growth in online video monetization platforms. The primary objective is to attract and expand the subscriber base by seamlessly integrating ads into videos using two methods: client-side ad

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OTT streaming services in India

What Is Linear TV? The Difference Between Linear TV Vs OTT

What Is Linear TV? The Difference Between Linear TV Vs OTT The traditional television industry is experiencing significant changes due to the increasing popularity of alternative content consumption methods among audiences. This disruption poses a challenge to the linear TV market, which predominantly caters to older viewers, with the average age of a regular linear

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OTT app development company In India

How To Make A Netflix Like Video Streaming Website In 2023?

How To Make A Netflix Like Video Streaming Website In 2023? The popularity of online film streaming continues to soar, with a staggering number of people turning to video streaming websites for their entertainment needs. Last year, approximately 467 million individuals watched films online, while the number of people streaming videos on various platforms reached

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Live Streaming Service Provider in India

Why OTT Branded Apps Is The Future Of Television?

Why OTT Branded Apps Is The Future Of Television? OTT viewership accounts for 54% of Wi-Fi-connected homes that stream OTT video content to their televisions, according to the Comscore OTT Intelligence report. Interestingly, 91% of those who engage in live OTT streaming services do so using streaming boxes or sticks. This statistic holds significance as

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OTT app development company In India

Why Are Content Creators Tossing Out Theatrical Releases In Favour Of OTT Platforms?

Why Are Content Creators Tossing Out Theatrical Releases In Favour Of OTT Platforms? The traditional association of movies with theaters has posed numerous challenges for filmmakers seeking successful theatrical releases. Recent data from a survey conducted by the American Film Market revealed that approximately 40% of independent films did not secure major theater releases, and

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OTT Revenue Models

OTT Monetization: Choosing The Best OTT Revenue Models In 2023

OTT Monetization: Choosing The Best OTT Revenue Models In 2023 The trend of over-the-top (OTT) services, which offer a wide range of entertainment options, has gained widespread acceptance among the general audience, presenting significant advantages for everyone involved. This new wave of entertainment allows the target market to have unlimited choices and a seamless viewing

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