Video Cloud Streaming – What It Is and Why You Need To Know About it

Due to the surge in the popularity of video streaming business, corporate businesses are now going out and looking for the most reliable and scalable cloud video streaming. With the professionally stricken video hosting infrastructure, brands are now qualitatively focused on airing good video content without the hustle of technical challenges in-between. As a result of this more companies have launched & scaled upon cloud video on a day-to-day basis. 

Tons of data sets need to be stored at only one place, and the need of internet starts a single physical infrastructure at every point. Video cloud comes into play when helping save lot of money with the equipment that it requires, & provide best convenience to the end user.

What Is Cloud Video Streaming?

In simple terms, streaming occurs when one tends to deliver any type of media content to any internet enabled devices & play them in real-time.

This is where, cloud video player comes into the scene. They utilize cloud services with which the videos are delivered using wireless internet & can be accessed at their own pace anytime.

In some businesses people tend to simply upload videos and provide broadcasts to audience at a much major scale via a cloud video streaming. They can streamline an entire distribution of video processes, deplete costs, assure smooth playability via transcoding, CDN issues and secured video streaming.

 What Are The Advantages Of Cloud Video Streaming?

1. Cost-Friendly

The only thing you need to invest on is storage & bandwidth requirements. When venturing into cloud streaming solutions, it becomes easy to handle with the expenses instead of investing in a large amount upfront.

2. More Accessibility

The audience can view videos at their own convenience. Only one thing is needed to access the content, stable internet connection.

3. Zero Purpose For Individual Infrastructure

There is need for you to create an in-house hardware infrastructure or server for storage purposes. Depending on your business requirements, you can start your streaming service within hours or days using cloud interface.

4. Handling To Scale At Max Level

By scaling on cloud, the major advantage of using online video platform is that it can increase bandwidth to provide better streaming performance & viewing experience. With the growth of business, you can easily leverage on storage integrated with additional features in no time.  

5. Storage Capacities

They have the power to store unlimited data in a very cost-effective way. Some features of storage include content scheduling, bulk uploading, archived assets as VOD from live streams in order to make your data storage limitless.

6. Top-Level Security

There are many security compliances that is associated and inbuilt cloud streaming services. You can shield your content with features like AES video encryption, DRM protection, access control against unauthorized users & more.

7. Continuity

It is an important feature of every cloud-based video streaming services. Original content assets need to be converted into multiple videos in different bitrates. This’ll ensure the content is delivered to every device that has varied bandwidth and internet availability for smooth playback.

8.  A Focused CDN Solution

Make a significant difference by selecting one of the best selections on the majority of streaming sites. And that would be CDN, which guarantees lag-free playback with little to no buffer loading. There are platforms that offer top-tier CDNs, which minimise streaming difficulties over any enormous geographic areas.

How Does Cloud-Based Video Streaming Work?

Networking cloud servers that are prone to hosting video files are what advanced cloud streaming services completely depends on in order to send video files quickly to its users. When broadcasters easily submit files to cloud video streaming servers, the videos are encoded and then transcoded into a variety of formats thanks to cutting-edge streaming technology. They are all prepared to be disseminated and played after that.

The video quality is never affected by using a single video file because it doesn’t divert any resources from the initial encoding operation.

With cloud-based video streaming, content owners can quickly host their content, along with storage facility in order to stream on-demand or live events to their viewers, as per their consumption demands.

Features You Should Look For In Cloud Video Streaming Platform

The perfect cloud video platform would undoubtedly offer close-knit streaming services with a range of quality and functionality. Therefore, it should go without saying that platform services will provide its clients with all they require and guarantee the success of online video streaming. It features the following characteristics:

Cloud Transcoding

The best cloud video streaming services can assist your video be highly suited for the web when you are trying to get it ready to be hosted. These will be transcoded as part of the process so they may be sent to a range of end user devices and streamline the workflow for video streaming.

Video Content Management System

Broadcasters must manage, organise, monetize, and disseminate the content file once video files have been ingested onto the platform. And to help them maximise the use of their high-quality content that is saved in the cloud, an all-in-one video content management system would be included.

Video Streaming CDN

For content broadcasters, video content stored on a video streaming server is undoubtedly valuable, and they will require a cloud streaming website that can securely store all of these. These are later disseminated to a global network of proxy servers, ensuring high content availability for end consumers everywhere.

Live Recording

While content aggregators typically upload on-demand content to ensure constant content availability, they also need to record live events so they may show them off at a later time. Additionally, live recording should not significantly affect the concurrent streams and intentionally maintain great viewing quality.

Online Storage

You don’t have to worry about data storage as your company expands because cloud streamers allow you to increase storage capacity along with server hardware & new features. It is integrated with your brand-new IT infrastructure and regarded as a key component of cloud-based video management association.

Video Analytics

Businesses can track their content’s performance and can develop targeted tactics around it with the use of video analytics. In order to highlight the competitiveness of your industry, some facts to provide include total views, browser watched on, average watch percentage by nation, average watch time, etc.

Cloud Safety

The market for free online video streaming is driven by video security, if you’re wondering what it is. Since you are entrusting it to your control to handle them all expertly, your films will ultimately profit from the security & data protection standards, depending on the cloud providers you choose.

Video Player

As the HTML5 video player makes your content compatible with almost every device, it may continue to support a variety of video formats and broaden the watching experience for your audience. HTML players can make it simple to embed videos, whether they be from websites or social networking sites or posts.

Video Monetization

A platform with many monetizing opportunities should be built in addition to saving money on streaming equipment. Subscriptions, pay-per-view, catch-up TV, coupons & promotions, video paywalls, and ad-based video monetization platforms are a few of the popular revenue-generating techniques.

Video Streaming On Cloud VS On Premise: 6 Factors

1. Scale Up Investment On What You Use

You actually don’t need to worry about server crashes or purchase additional equipment for “just in case” situations while setting up a live streaming platform. Finally, you can increase your resource allocation for the crucial tasks that must be completed quickly to fulfil demand.

2. Minimal Installation & Maintenance

The process of installing and maintaining a live streaming cloud service on-premise is simple if that’s what you decide to do first. You won’t have to bother trying to comprehend technical jargon because the supplier is typically ready with their own tech team to configure & broadcast in a timely manner.

3. Make It Compatible To Other Software

Due to its compatibility feature, it is now simple to make it streamable across various programmes. All it requires are a few clicks. For example, if your video platform is easily integrated, you may stream your content across all platforms and linked devices with no trouble.

4. Cloud Lets Your Content Stay Secure

Since there are controlled methods of channelized streaming, there are substantial solutions for privacy & encryption. Any type of content can be added to the platform without having to worry about protecting it from illegal users all the time. Regardless of whether the platform is integrated on-premises or in the cloud, your videos are crucial and will always be kept private.


In the end, broadcasters, content providers, or professional streamers must ascertain their company hosting requirements and evaluate various choices in accordance with those requirements.

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